MELANIE DURRANT Brings The Voice “BAIT & SWITCH”
Photos by Robin Waters
(Toronto, ON) - Award-winning, Canadian R&B singer Melanie Durrant released her new single and music video, “Bait & Switch.” The soulful artist brings her signature edge to “Bait & Switch” produced by Mo’Jointz and CedSolo. Durrant takes on relationship struggles, the raw honesty of the pain and the joy with the artists vulnerability on full display. In the “Bait & Switch” video, directed by Toronto director, The Knemesis, Durrant easily and effectively delivers the drama. The Toronto-born singer’s art of storytelling and powerful penetrating voice leaves no room for doubt that Melanie Durrant is in the house and here to stay. You can find "Bait & Switch" off the new album 'Where I'm At'.
Melanie Durrant ’s star continues to rise. The multi-talented artist has earned Top 10 charting on CBC’s Weekly Top 20, a feature on Spotify's New Music Fridays and Apple Music’s Northern R&B, with her latest release. Durrant has also garnered multiple nominations for her previous album, ‘Anticipation’ including two R&B Single of the Year nods at the Juno Awards and R&B Artist of the Year nod at the Sirius XM Indie Awards. The album has 4M streams to date. The three-time Juno nominated artist travels the country headlining festivals and working alongside Canada’s top artists. Durrant is also no stranger to international audiences, taking the stage with, Jay Z, 50 Cent, Alicia Keys, David Banner, Jill Scott, Common, Sean Paul and Cissy Houston. With influences like, Minnie Riperton, Aretha Franklin & Marvin Gaye, Durrant knew she had a lot of work to do. A life journey that continues every day. Combining her unique writing style, smooth harmonies, and bold sound, Durrant has helped shape Canada’s diverse soundscape. Melanie Durrant embodies the Voice.
“Everyone has their limits and many people have been in this kind of situation. My goal was to write music people can relate to.” - Melanie Durrant“
Watch Bait & Switch Video (link below):
Bait & Switch
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